Playa Cabana

the challenge

Playa Cabana, an authentic Mexican restaurant in Toronto, approached us to completely overhaul their social strategy and online presence. As a well-established brand, Playa Cabana aspired to translate their offline reputation into a thriving online community. This included not only the production of high-quality, engaging content but also the development of a strategic social media roadmap to foster substantial online growth. In addition, we collaborated with carefully selected food and lifestyle influencers, achieving remarkable results, including a single collaboration that garnered over 500K organic views.

Playa Cabana


Social strategy

social media management

CONTENT development

creative direction

paid advertising


email marketing

influencer marketing


brand partnerships

User Generated Content

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Playa Cabana Playa Cabana


At Playa Cabana, authenticity is the driving force behind every culinary creation. Their Mexican-inspired dishes are meticulously prepared on-site, using fresh ingredients and drawing inspiration from diverse regions of Mexico. Everything they do stems from the desire to build community connection through thoughtfully crafted food, beverages, and inviting atmospheres

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